Having a website designed is one thing and having traffic on it is another. The main thing about a website is to reach to mass and so you want many visitors on the website. Now there are a lot of social networking and social bookmarking tools which are really helpful to the cause and you don't have to be a big shot SEO to actually do this.
The thing is, if you place your links on this website, people will come to your page from the links on these pages and guess what, if your content is good for them, they will themselves do the publicity of your website. Keep options so that the users can add it to digg and many other such websites so that people can get to know about your page. There are other ways link stumble upon, links on orkut, face book and many other such websites.
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